About Irené of Broadstone

The ultimate fashion boutique store


Irené has had a love for beautiful colours, fabrics and design from a young age. In time her passion for clothes grew and her natural interest in people and wanting to help them to look and feel their best developed into a business some 27 years ago.    Since Irene first opened her boutique one of  her greatest pleasures is helping customers find something beautiful to wear and to feel fabulous in, whether searching out new brands for her customers or helping them select their outfits in the shop, always on hand to be of assistance.

Irené's dream became a reality with the opening of her first shop in her local village of Broadstone in 1992. With an obvious talent for classic fashion teamed with charming people skills, she found ladies would travel for miles to visit the little shop and be tempted by her excellent range and good advice.

In time an extension was built onto the shop and the once little shop now boasts one of the largest range of special occasion wear in the South of England covering some 4000 sq ft over two floors. Over the years a team of friendly, well trained staff have joined Irené to support her in her efforts to offer a service second to none.


Irene, would like to thank her lovely team of girls who have enjoyed serving and helping customers over the years.
Lisa, Karen, Jo, Jill and Antonia.     

A very heartfelt thanks to our many loyal customers, who have been part of the amazing journey from a little Dress Agency to today's boutique.
Our customers support has been so amazing and it has been a pleasure running the store in Broadstone.      Thank you so much

General Enquiries

Tel: 01202 659 700
Email: info@ireneofbroadstone.co.uk

Post Address

3 Station Approach, Broadstone,
Dorset. BH18 8AX

Registered Office: 3 Station Approach, Broadstone, Dorset. BH18 8AX No:03920930 VAT No: 619937496
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